Official News MagaziNe Of the caNadiaN sNOwbird assOciatiON | fall 2007 | issUe 64 Publication mail agreement no: 40063603 Living in Lake ChapaLa An in-depth look at a southern haven for Canadians Official News MagaziNe Of the caNadiaN sNOwbird assOciatiON | sUMMer 2008 | issUe 67 Publication mail agreement no: 40063603 Official News MagaziNe Of the caNadiaN sNOwbird assOciatiON | fall 2009 | issUe 72 Publication mail agreement no: 40063603 Inside You’ll Get: Scary Stuff! You’re Going South! X Grains That Mix With The Grape X Have Passport…Can Travel X Refinancing Your Home What’s so Spooky About St. Augustine Get Your Health Together Official News MagaziNe Of the caNadiaN sNOwbird assOciatiON | sUMMer 2010 | issUe 75 Publication mail agreement no: 40063603 Rising inteRest Rates WinteR doWn undeR snoWbiRd conceRt seRies Holland Visit Official News MagaziNe Of the caNadiaN sNOwbird assOciatiON | wiNter 2007 | issUe 65 Publication mail agreement no: 40063603 The Amazing Canadian Dollar! Official News MagaziNe Of the caNadiaN sNOwbird assOciatiON | fall 2008 | issUe 68 Publication mail agreement no: 40063603 inside… taking care of your skin the allure of Oaxaca Mexico Official News MagaziNe Of the caNadiaN sNOwbird assOciatiON | sPriNg 2009 | issUe 70 explore Publication mail agreement no: 40063603 Alberta Official News MagaziNe Of the caNadiaN sNOwbird assOciatiON | wiNter 2009 | issUe 73 Publication mail agreement no: 40063603 SymptomS you Should not ignore! 10 HST LAkeLAnD Loonie SoArS Also in this issue Official News MagaziNe Of the caNadiaN sNOwbird assOciatiON | fall 2010 | issUe 76 Publication mail agreement no: 40063603 Seeking adventure? On the road in an RV deciphering dividendS Different strategies for uncertain market conditions What are you taking? Over doing it with over-thecounter supplements policy Wording Do you really know what you’re buying? cruiSing the amazon Travel down the world’s second longest river Official News MagaziNe Of the caNadiaN sNOwbird assOciatiON | sPriNg 2011 | issUe 78 Publication mail agreement no: 40063603 A Better wAy to Give Choosing a Charity YummY AvoCADoS More Great Recipes Helping Your Doctor Help You Difficult Diagnoses Also InsIde: GettInG MystIc In ArIzonA surprIsInG sAskAtchewAn CSANews 78.indd 1 4/28/2011 02:32:37 PM Official News MagaziNe Of the caNadiaN sNOwbird assOciatiON | fall 2005 | issue 56 Publication mail agreement no: 40063603 summertime in the winter NEW ZEALAND Publication mail agreement no: 40063603 What’s Inside? Snowbird side-trips Osteoarthritis treatment A leader speaks Official News MagaziNe Of the caNadiaN sNOwbird assOciatiON sPriNg 2008 | issUe 66 CSA President Don Gardiner Publication mail agreement no: 40063603 Official News MagaziNe Of the caNadiaN sNOwbird assOciatiON | wiNter 2008 | issUe 69 Publication mail agreement no: 40063603 Myrtle Beach Official News MagaziNe Of the caNadiaN sNOwbird assOciatiON | sUMMer 2009 | issUe 71 Publication mail agreement no: 40063603 Inside You’ll Get: Eating Healthy A Good Night’s Sleep Your Retirement Fixed Mess With Texas... Explore the Lone Star State It’s Early Bird Time! Official News MagaziNe Of the caNadiaN sNOwbird assOciatiON | sPriNg 2010 | issUe 74 Publication mail agreement no: 40063603 ontaRio snoWbiRds can Vote by mail Victory! Official News MagaziNe Of the caNadiaN sNOwbird assOciatiON | wiNter 2010 | issUe 77 Publication mail agreement no: 40063603 meXico Discover the Rich Cultural History of Colonial Cities riding the railS Train Station History Along the I-75 emerging marketS Investing with a Global Strategy WHat's Your hobby? Keeping active after retirement CSANews 77.indd 1 11/22/2010 08:17:58 PM in thiS iSSue Official News MagaziNe Of the caNadiaN sNOwbird assOciatiON | sUMMer 2011 | issUe 79 Publication mail agreement no: 40063603 ireLAnD Tour the Emerald Isle AffordAble rVing Go Further for Less The fAcTs AbouT Incontinence Before you Borrow… home equiTy loAns CSANews 79.indd 1 7/4/2011 04:55:06 PM EXPLORE NEW MEXICO TAX-FREE SAVINGS ACCOuNTS GET REAdy TO hEAd SOuTh Official News MagaziNe Of the caNadiaN sNOwbird assOciatiON | fall 2011 | issUe 80 Publication mail agreement no: 40063603 BoTSWANA snowbirds on sAfAri Official News MagaziNe Of the caNadiaN sNOwbird assOciatiON | wiNter 2005 | issUe 57 Publication mail agreement no: 40063603 louisiana rebirth Restoring the SOUL of the U.S. Your Vote Counts! See page 6 & 40 Official News MagaziNe Of the caNadiaN sNOwbird assOciatiON | wiNter 2004 | issue 53 Publication mail agreement no: 40063603 Eating Well & Keeping Fit healthy lifestyle tips Official News MagaziNe Of the caNadiaN sNOwbird assOciatiON | wiNter 2006 | issUe 61 Publication mail agreement no: 40063603 Meet Dr. Beach who he is and how he rates America’s Top Ten beaches Drive to Bermuda? our favourite i-75 guide takes us over the ocean See Me, Hear Me combat sensory deprivation associated with your age Official News MagaziNe Of the caNadiaN sNOwbird assOciatiON | sPriNg 2006 | issUe 58 Publication mail agreement no: 40063603 Newfoundland and Labrador Official News MagaziNe Of the caNadiaN sNOwbird assOciatiON | sPriNg 2005 | issue 54 Publication mail agreement no: 40063603 Visit Manitoba Health Screening The Wired Snowbird in this issue Official News MagaziNe Of the caNadiaN sNOwbird assOciatiON | sPriNg 2007 | issUe 62 Publication mail agreement no: 40063603 CSA Breakthrough! Federal Health Minister advises provinces to comply with the C.H.A. Official News MagaziNe Of the caNadiaN sNOwbird assOciatiON | sUMMer 2006 | issUe 59 Publication mail agreement no: 40063603 Need help finding a doctor? access to good Medical care at home and away Official News MagaziNe Of the caNadiaN sNOwbird assOciatiON | suMMer 2005 | issue 55 Publication mail agreement no: 40063603 PORTUGAL a look at another snowbird destination Monastery of Santa Maria in Alcobaça Photo: João Paulo Publication mail agreement no: 40063603 Florida Tax Crisis OntariO discover It’s early Bird Time! deadline is august 10 Keep exploring this summer! How did we get here? Publication mail agreement no: 40063603 OFFICIAL NEWS MAGAZINE OF THE CANADIAN SNOWBIRD ASSOCIATION | FALL 2016 | ISSUE 100 THE TH ISSUE 100 EXPLORE NEW MEXICO TAX-FREE SAVINGS ACCOuNTS GET REAdy TO hEAd SOuTh Official News MagaziNe Of the caNadiaN sNOwbird assOciatiON | fall 2011 | issUe 80 Publication mail agreement no: 40063603 BOTSWANA SnowbirdS on Safari Official News MagaziNe Of the caNadiaN sNOwbird assOciatiON | sUMMer 2012 | issUe 83 Publication mail agreement no: 40063603 Don’t Break your Heart IntrospectIve InvestIng the MusIcal rIde a canadIan tradItIon 20 CANADIAN SNOWBIRD ASSOCIATION ANNIVERSARY TH MALTA Magnificent A cornucopia of European culture captured in one archipelago. Official News MagaziNe Of the caNadiaN sNOwbird assOciatiON | wiNter 2011 | issUe 81 Publication mail agreement no: 40063603 GalápaGos IslanDs Walk on the Wild Side MeSS around in TexaS The accidenTal Snowbird Don't Fall For me Official News MagaziNe Of the caNadiaN sNOwbird assOciatiON | fall 2012 | issUe 84 Publication mail agreement no: 40063603 The evoluTion of long-Term care enchanTing San anTonio exploring The chilean DeSerT 20 CANADIANSNOWBIRDASSOCIATION ANNIVERSARY TH financial STraTegieS Understanding the Basics of Joint Ownership Official News MagaziNe Of the caNadiaN sNOwbird assOciatiON | sPriNg 2012 | issUe 82 Publication mail agreement no: 40063603 les Îles De la MaDeleIne 20 years of snoWBIrD aDvocacy! A Taste of a Culinary Cruise in QuebeC bond MarkeT What you neeD to knoW explore The aMerican SouThweST living longer 20 CANADIAN SNOWBIRD ASSOCIATION ANNIVERSARY TH Official News MagaziNe Of the caNadiaN sNOwbird assOciatiON | wiNter 2012 | issUe 85 Publication mail agreement no: 40063603 20 CANADIANSNOWBIRDASSOCIATION ANNIVERSARY TH Queen’s Diamond Jubilee Medals Awarded to Canadian Snowbird Association Members Official News MagaziNe Of the caNadiaN sNOwbird assOciatiON | sPriNg 2013 | issUe 86 Publication mail agreement no: 40063603 Polar Bear Safari Sweet Home Alabama Eat Well – Live Longer Mortgage Strategies CSA VICTORIES BC Snowbirds Get 7 Months Out of Province Florida’s International Driver Permit Repealed Official News MagaziNe Of the caNadiaN sNOwbird assOciatiON | sPriNg 2014 | issUe 90 Publication mail agreement no: 40063603 INSIDE THIS ISSUE Discovering the Northwest Territories The Golden Isles of Georgia Should You Buy an Annuity? Avoiding Infections A Tribute to a Friend of the CSA CSANews 90.indd 1 28/04/2014 4:20:47 PM Official News MagaziNe Of the caNadiaN sNOwbird assOciatiON | fall 2013 | issUe 88 Publication mail agreement no: 40063603 INSIDE ThIS ISSUE Discover Myanmar Taking Medication on the Road Choose the Right G.I.C. A Journey for Your Palate Official News MagaziNe Of the caNadiaN sNOwbird assOciatiON | sUMMer 2014 | issUe 91 Publication mail agreement no: 40063603 Investments: When to Sell Recent Medical Advances The Golden Isles of Georgia Survey Says! Austria MORE THAN THE SOUND OF MUSIC INSIDE THIS ISSUE Official News MagaziNe Of the caNadiaN sNOwbird assOciatiON | wiNter 2013 | issUe 89 Publication mail agreement no: 40063603 500TH ANNIVERSARY Of fLORIDA INSIDE ThIS ISSUE florida for Nature Lovers Cashing in Without Cashing out Don’t be a Couch Potato Liona Boyd Spotlight on a true Canadian Legend Official News MagaziNe Of the caNadiaN sNOwbird assOciatiON | fall 2014 | issUe 92 Publication mail agreement no: 40063603 Planning Your Legacy Managing Your Health Care Amish Country INSIDE THIS ISSUE Fascinating Official News MagaziNe Of the caNadiaN sNOwbird assOciatiON | wiNter 2014 | issUe 93 Publication mail agreement no: 40063603 Planning for the Snowbird Lifestyle Seven Common Investment Errors Protecting Public Health INSIDE THIS ISSUE Patagonia Pristine OFFICIAL NEWS MAGAZINE OF THE CANADIAN SNOWBIRD ASSOCIATION | WINTER 2015 | ISSUE 97 Publication mail agreement no: 40063603 TRAVEL COSTA RICA FINANCE SNOWBIRD STRATEGIES RV LIFESTYLE TEXAS HILLS HEALTH PREVENTING CVD OFFICIAL NEWS MAGAZINE OF THE CANADIAN SNOWBIRD ASSOCIATION | SUMMER 2015 | ISSUE 95 Publication mail agreement no: 40063603 FINANCE VACATION PROPERTIES TRAVEL UNKNOWN EUROPE HEALTH HEALTHY BACKS NEW SECTION GOLF OFFICIAL NEWS MAGAZINE OF THE CANADIAN SNOWBIRD ASSOCIATION | SPRING 2016 | ISSUE 98 Publication mail agreement no: 40063603 TRAVEL SABLE ISLAND WHERE WILD HORSES ROAM FREE FINANCE WITHDRAWAL STRATEGIES RV LIFESTYLE GOLD RUSH HEALTH CARE ON THE ROAD OFFICIAL NEWS MAGAZINE OF THE CANADIAN SNOWBIRD ASSOCIATION | FALL 2015 | ISSUE 96 Publication mail agreement no: 40063603 FINANCE RUNNIN’ DRY HEALTH EXERCISE TRAVEL BERMUDA OFFICIAL NEWS MAGAZINE OF THE CANADIAN SNOWBIRD ASSOCIATION | SUMMER 2016 | ISSUE 99 FINANCE Understanding Risk RV LIFESTYLE California Gold Country HEALTH Important Health Tips The Canary Islands Publication mail agreement no: 40063603 CSANews 100.indd 1 26/09/2016 3:40:45 PM Marketing that Migrates
Official News MagaziNe Of the caNadiaN sNOwbird assOciatiON | wiNter 2004 | issue 53 Publication mail agreement no: 40063603 Eating Well & Keeping Fit healthy lifestyle tips Official News MagaziNe Of the caNadiaN sNOwbird assOciatiON | wiNter 2012 | issUe 85 Publication mail agreement no: 40063603 20 CANADIAN SNOWBIRD ASSOCIATION ANNIVERSARY TH Queen’s Diamond Jubilee Medals Awarded to Canadian Snowbird Association Members Reach the members of the Canadian Snowbird Association CSANews is the official publication of the Canadian Snowbird Association, the only association that dedicates its time and energy exclusively to improving the lifestyle of Canadians who travel south each winter. *Based on statistical research compiled from CSANews readership survey 2022 OFFICIAL NEWS MAGAZINE OF THE CANADIAN SNOWBIRD ASSOCIATION | WINTER 2015 | ISSUE 97 Publication mail agreement no: 40063603 TRAVEL COSTA RICA FINANCE SNOWBIRD STRATEGIES RV LIFESTYLE TEXAS HILLS HEALTH PREVENTING CVD Some Market Intelligence* For Your ConsiderationOn average, CSA members are the “cream of the crop” socio-economically – but there’s certainly nothing average about them: Average Age:. . . . . . . . . 70 years (the “younger” side of maturity) Average Family Income: . . . . $81,000 65% greater than $75,000 (most of which is discretionary) Home Ownership: . . . . . . . 90% own their own homes in Canada 67% own their homes in the U.S. (the majority free and clear) Marital Status: . . . . . . . . . 80% married (a stable, loyal market) Migration Transportation:. . . 65% drive south 7% of which is by RV Be a part of it! Let Snowbirds know what you have to offer to
This lucrative segment of the seniors market migrates south each October and doesn’t return to the north until April. More than 500,000 Canadian Snowbirds simply aren’t here to see, read or listen to your message. But CSANews follows Snowbirds south, delivering the publication to their American households during the winter months. Additional free distribution is realized through our face-to-face interaction with Snowbirds at our coveted Snowbird Special Events. Let CSANews work for you! CSANews distributes an average of 90,000 copies* per issue with an Average Total Qualified circulation of 76,144 † . This means that your message will reach more than 134,000 ‡ Snowbirds. This targeted penetration of an otherwise elusive market sample is compounded further by the loyal relationship which resides within the membership of the Snowbird community. * Publisher’s Own Data † CCAB March 2023 Circulation Statement ‡ Based on statistical data compiled by Medipac, June 2023 Official News MagaziNe Of the caNadiaN sNOwbird assOciatiON | wiNter 2008 | issUe 69 Publication mail agreement no: 40063603 Myrtle Beach The Profitable Mature Market “Goes South” Featured Topics Each issue of CSANews features editorial content which reflects current trends, opinions and perspectives on the issues that are intrinsic to the lifestyle of the Canadian Snowbird. These regular columns include: Finance – Income is a critical component to the continued enjoyment of a dual household lifestyle. Most Snowbirds are not “earners,” but are savers and money managers. Snowbirds want to maximize the value of a dollar and make their money work for them. Insurance – Every time you leave your home province, the cost of emergency healthcare is an issue, like it or not. The catalyst which gave birth to the CSA was health care, and it continues to be the number one issue for long-term winter travellers. Travel – Traditionally, Snowbirds have migrated to the southern climates of Florida, but this is changing. Snowbirds are looking for new and interesting places to visit. And if it’s outside North America, they need new ways to get there. The security of a tour, the convenience of air travel and the comfort of cruising are all emerging markets for the “up and coming” Snowbird demographic. Destinations – They’ve been there and done that! Our grass roots market research has proved time and again that Snowbirds go where Snowbirds are. They trust the word of a friend or the endorsement of a publication they trust. They want information, attractions, comfort and convenience. The art of suggestion tends to draw them to new and interesting places for a short stay en-route or as a fresh long-term alternative. Health – If you haven’t got your health, nothing else matters. Snowbirds want to enjoy the lifestyle they’ve worked hard to achieve, and they want to enjoy it for as long as they can. Providing tips, cutting-edge developments in medical research and advice on healthy living is a key to the kingdom of long-term Snowbird living, and CSANews is proud to be a part of it. Lifestyle – What it’s all about! Living life the way they always dreamed of. The kids have grown, the work is done; now it’s time to play, the way they want to. make their lives better, more fulfilling, rewarding and convenient. OFFICIAL NEWS MAGAZINE OF THE CANADIAN SNOWBIRD ASSOCIATION | SUMMER 2015 | ISSUE 95 Publication mail agreement no: 40063603 FINANCE VACATION PROPERTIES TRAVEL UNKNOWN EUROPE HEALTH HEALTHY BACKS NEW SECTION GOLF
Contact Information Fran Castricone Medipac International Communications Inc. Toll-free: 1-800-326-9560 ext 3 E-mail: fran@medipac.com • Website: www.csanews.com Cultivate the Elusive Canadian Snowbird Market—Advertise in Medipac International Communications Inc. Trim Page* = 8-3/8” x 10-7/8” (8.375” x 10.875”) Double Page Spread* = 16-3/4” x 10-7/8” (16.75” x 10.875”) 1/2 page - horz. = 7-1/2” x 4-3/4” (7.5” x 4.75”) 1/2 page - vert. = 3-5/8” x 9-3/4” (3.625” x 9.75”) 1/3 page - vert. = 2-3/8” x 9-3/4” (2.375” x 9.75”) 1/4 page - square = 3-5/8” x 4-3/4” (3.625” x 4.75”) * Bleed: please allow for 1/8” (.125”) bleed off page edges. No live type 1/4” (.25”) from page edge, please. Publication Mechanical Requirements ©Copyright 2023 Printed in Canada For additional information, please contact Peter Prusa (Art Director) 416.441.7063 • peter@medipac.com When supplying digital files Press optimized PDFs and/or high resolution eps file with fonts converted to paths. Digital files may also be submitted as Adobe Creative Suite. Please make sure images are converted to CMYK, minimum resolution of 300dpi and all fonts are included with job. Files may be sent directly to peter@medipac.com or uploaded via Google Drive (call for upload information). CSANews.com web banner Artwork specifications 728 pixels wide x 90 pixels tall • 72 dpi • Web image formats: JPG, GIF or PNG
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